Analytics & Insights
We turn raw data into clarity. Through focused analytics and monthly AI visibility reporting, we reveal what AI understands about your brand, where gaps exist, and what to do next — empowering smarter decisions and measurable growth.
Why Analytics & Insights Matter
Data only creates value when it reveals how AI interprets your brand. Modern analytics cuts through complexity and turns information into clarity — helping teams improve AI visibility, strengthen GEO performance, and make confident, evidence‑based decisions.
1. Measure what impacts AI visibility Track the signals that matter for generative search — entity clarity, schema health, and how often AI assistants mention or cite your brand.
2. Clarity in how AI understands your content See how Copilot, ChatGPT, and Perplexity summarize your brand, whether they recognize your entities, and where misunderstandings appear.
3. Growth through better AI comprehension Strengthen your semantic architecture, improve schema coverage, and ensure your content is structured in a way AI models can trust and reuse.
4. Better decisions, faster Replace guesswork with clear insights, GEO performance metrics, and actionable recommendations that directly improve AI search visibility.
What’s Included
Everything you need to understand performance, identify opportunities, and make smarter decisions.
AI Visibility Checks
How visible is your brand in AI search? Manual and semi‑automated checks across Copilot, ChatGPT, and Perplexity: brand mentions, citations, answer presence, summary accuracy, entity understanding.
Entity & Schema Evaluation
How well can AI models understand your website? entity clarity, schema markup validation, JSON‑LD linting, Google Rich Results Test, entity relationships and consistency
Semantic Architecture Review
Is your content structured for AI comprehension? semantic clusters, internal linking, topic relationships, crawlability and content hierarchy
GEO Performance Metrics
Your proprietary scoring system: Entity Clarity Score, Schema Coverage Score, Semantic Architecture Score, AI Summary Accuracy Score, AI Mention Frequency, Page Speed & Technical Health
AI Assistant Query Testing
Real‑world prompts tested monthly: “Who is [brand]?”, “What does [brand] do?”, “Best [service] providers in [region]”, “[brand] reviews / alternatives”. Evaluated for accuracy, visibility, and trustworthiness.
Monthly Insights Report
A clear, human‑readable report including: executive summary, key findings, what improved, what changed in AI visibility, what still needs work, recommended next steps
Benefits
The advantages of understanding how AI interprets your brand — and using those insights to strengthen visibility, trust, and performance in generative search.
1. Clear understanding of AI visibility
See exactly how Copilot, ChatGPT, and Perplexity perceive your brand — what they get right, what they miss, and where you can improve.
2. Stronger entity clarity and schema health
Ensure AI models correctly recognize your brand, services, and content through improved schema, structured data, and semantic relationships.
3. Actionable insights, not raw data
Receive clear recommendations that directly improve AI visibility, GEO performance, and content comprehension — no dashboards required.
4. Continuous improvement in AI search
Track monthly changes in AI summaries, citations, and mentions to stay ahead as generative search evolves.
Who This Is For
Analytics & Insights is for teams that want clarity on how AI understands their brand — and a clear path to improving visibility in generative search.
Brands wanting to understand their AI visibility and how Copilot, ChatGPT, and Perplexity interpret their content.
Companies improving their GEO foundations through better schema, entity clarity, and semantic structure.
Teams needing actionable insights instead of raw analytics, dashboards, or overwhelming data dumps.
Businesses preparing for AI‑driven search and wanting to stay visible as generative engines replace traditional SEO.
Agencies that want to offer AI visibility reporting and GEO insights to their clients.
How It Works
1
Discovery & Planning: We define your goals, key entities, priority pages, and the AI visibility signals that matter most for your brand.
2
Baseline Assessment: We evaluate how AI assistants currently understand your brand — mentions, summaries, citations, schema health, and entity clarity.
3
Weekly AI Visibility Checks: We monitor Copilot, ChatGPT, and Perplexity to track changes, detect misunderstandings, and spot new opportunities.
6
Actionable Recommendations: We provide specific next steps — schema fixes, content updates, entity improvements, and structural changes to boost AI visibility.
5
Monthly Insights Report: You receive a clear, human‑readable report with what improved, what changed in AI visibility, and what still needs attention.
4
GEO Performance Scoring: Each month we update your Entity Clarity Score, Schema Coverage Score, Semantic Architecture Score, and AI Summary Accuracy.
1
Discovery & Planning: We define your goals, key entities, priority pages, and the AI visibility signals that matter most for your brand.
2
Baseline Assessment: We evaluate how AI assistants currently understand your brand — mentions, summaries, citations, schema health, and entity clarity.
3
Weekly AI Visibility Checks: We monitor Copilot, ChatGPT, and Perplexity to track changes, detect misunderstandings, and spot new opportunities.
4
GEO Performance Scoring: Each month we update your Entity Clarity Score, Schema Coverage Score, Semantic Architecture Score, and AI Summary Accuracy.
5
Monthly Insights Report: You receive a clear, human‑readable report with what improved, what changed in AI visibility, and what still needs attention.
6
Actionable Recommendations: We provide specific next steps — schema fixes, content updates, entity improvements, and structural changes to boost AI visibility.
Pricing
Flexible plans designed for teams that want clarity, continuous improvement, and actionable insights into how AI understands their brand.
€1,200 (one‑time)
AI Visibility Audit
A complete baseline assessment of how AI assistants understand and represent your brand.
- AI Visibility Checks (Copilot, ChatGPT, Perplexity)
- Entity & Schema Evaluation
- Semantic Architecture Review
- GEO Performance Metrics (baseline)
- One‑time Insights Report
- Actionable recommendations
€450/month
Monthly Insights
Ongoing monitoring, scoring, and insights to improve AI visibility over time.
- Weekly AI Visibility Checks
- Monthly GEO Performance Scoring
- AI Assistant Query Testing
- Monthly Insights Report
- Priority recommendations
- Email support
€900–€1,500/month
Enterprise Monitoring
For large brands needing deeper analysis, more queries, and expanded reporting.
- Everything in Monthly Insights
- Expanded query testing (20–50 prompts)
- Custom GEO metrics
- Competitor visibility snapshots
- Team workshop (quarterly)
- Slack/Teams support
Timeline
A clear, predictable process that delivers insights quickly — and improves visibility month after month.
Week 1: Discovery, baseline assessment, and initial AI visibility checks.
Week 2: Entity & schema evaluation, semantic architecture review, and GEO scoring.
Week 3: AI assistant query testing and insights synthesis.
Week 4: Delivery of the Insights Report and recommended next steps.
FAQ
Do I need the monthly plan after the audit?No. The audit is a standalone deliverable. Many clients start with it and later upgrade to monthly monitoring when they want continuous improvement.
How many AI assistants do you test?Currently Copilot, ChatGPT, and Perplexity — with additional platforms added as they become relevant.
What makes your GEO metrics unique?They measure how well AI models understand your brand: entity clarity, schema coverage, semantic structure, summary accuracy, and visibility frequency.
Can you track competitors?Yes. Competitor snapshots are included in the Enterprise Monitoring plan.